Social Media

Social Selling: Why You Should Care and How to Do It Right?

Social Selling: Why You Should Care and How to Do It Right?

When Covid-19 hit the world, social media was already a part of our life. But its implication with us has been greatly increased by the pandemic and its consequential digitization. Last 11 November 2021, #LocFromHome powered by Smartcat went on air for the #GlobalLocLunchDay Conference. It featured a panel discussion about: “Social Selling: Why You …

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Bernie Wong x Ming Pao: Social Media Marketing Trends in 2021

Bernie Wong x Ming Pao: Social Media Marketing Trends in 2021

In social media marketing, it is important to always stay ahead of the trends and know how to creatively implement engaging marketing strategies. 2020 was a difficult year for brands and marketers alike, and 2021 presents opportunities for businesses to revamp their marketing strategies and connect with their audiences. That’s why on 15 January, 2021, …

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Finding New Business Opportunities in E-commerce

Finding New Business Opportunities in E-commerce

The Rise of Commerce, E-commerce, and Social Media  It’s nothing new for Alibaba to break sales records on Singles Day. For many quick-thinking people in Hong Kong, apart from getting great deals as consumers, they’re also planning to or have started investing in e-commerce. The pandemic has contributed to a climate of uncertainty. The layoffs …

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Solutions for Social Media PR Crisis

Solutions for Social Media PR Crisis

During the period of social movement and COVID-19 outbursts, I have received many inquiries about the PR crisis. As I am operating a digital marketing agency, I always believed that a PR agency should have more professional knowledge than me. However, most of the marketing projects are deeply related to social media platforms nowadays. It …

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Earn a Real Heart on Social Media Breakfast Conference

Last 21 October 2019, Bernie Wong, Founder, and Director of Social Stand Limited, shared his expertise and experience with Digital Marketing to a group of marketing talents on the Hong Kong Sales and Marketing Professionals Society (HKSMPS) breakfast conference. With the theme, “Earn a real heart on Social Media!”, Bernie emphasized the importance and opportunities …

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WordPress Site Done, So How to Market It?

Last 12 October 2019, Bernie Wong, Founder and Director of Social Stand Limited shared his insights on WordPress and Marketing in WordCamp Hong Kong 2019. Over 150 participants attended the event. In his session, “WordPress Site Done, So How to Market It?” Bernie shared the Brand DNA idea through his experiences with the Starbucks and …

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“How Brands do Digital Marketing?” Workshop

Last 3 June 2019, Bernie Wong, Founder and Director of Social Stand Limited shared his experiences and insights on brands and digital marketing. The workshop was held in the PolyU West Kowloon Campus.Through the workshop, “How Brands do Digital Marketing? Case Study and Strategy Revealed”, Bernie Wong provided training to lecturers or professors through practical …

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WordPress15 Recap

早前Social Stand為WordPress15週年共同舉辦了Mini Party慶祝活動,Bernie Wong更即場為大家分享WordPress Content Marketing的心得。除了三個有用的Plugin技巧外,更以專業知識讓大家更了解內容策劃的策略。 如果對WordPress有興趣的你,歡迎到 https://www.meetup.com/Hong-Kong-WordPress-Meetup/events/249928833/ 加入WordPress MeetUp,隨時了解最新資訊及其他活動的詳情,和其他Users見面交流!

RTHK Free As The Wind Recap

日前Social Stand創辦人兼董事Bernie Wong受邀到香港電台第一台節目-講東講西:符號與影像的年代擔任嘉賓,為大家剖析Digital以及社交媒體世界的最新資訊和有趣分享。雖然大家都會用Social media平台分享生活點滴,但當作為品牌宣傳時,絕對有更多技巧策略需要注意。如在社交媒體廣告上的文字和圖片的應用,更精煉和生活化路線,才能引人入勝,成功吸引target audience留意! 如想了解更多,立即足本重溫:https://podcast.rthk.hk/podcast/item.php?pid=527&eid=114104&lang=zh-CN

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