{"id":5279,"date":"2026-09-29T17:09:01","date_gmt":"2026-09-29T09:09:01","guid":{"rendered":"https:\/\/berniewong.net\/?page_id=5279"},"modified":"2026-10-01T21:37:42","modified_gmt":"2026-10-01T13:37:42","slug":"ai-digital-marketing-storytelling-training-hong-kong","status":"publish","type":"page","link":"https:\/\/berniewong.net\/zh-hk\/ai-digital-marketing-storytelling-training-hong-kong\/","title":{"rendered":"AI, Digital Marketing and Storytelling Training in Hong Kong"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>AI, <a href=\"https:\/\/berniewong.net\/zh-hk\/\">\u6578\u78bc\u71df\u92b7<\/a> and storytelling are becoming core capabilities for organisations that need to communicate clearly, adapt quickly and turn new technology into practical results.<\/strong> This hub brings together Dr Bernie Wong\u2019s Hong Kong training programmes, guides and recent case examples so leaders can choose the right starting point for their teams.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Choose the right training path<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">AI and digital marketing training<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For teams that need to understand generative AI, marketing applications, practical workflows and responsible adoption, start with <a href=\"https:\/\/berniewong.net\/zh-hk\/ai-digital-marketing-training\/\">AI Digital Marketing Training Hong Kong<\/a>. The programme page explains the audience, learning focus and delivery options.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Storytelling training<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For leaders, marketers and subject-matter experts who need to make ideas clearer and more memorable, explore <a href=\"https:\/\/berniewong.net\/zh-hk\/storytelling-training-hong-kong\/\">Storytelling Training Hong Kong<\/a>. It focuses on structure, audience connection and practical business communication.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Custom corporate training<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Organisations combining several capabilities can review the <a href=\"https:\/\/berniewong.net\/zh-hk\/corporate-training\/\">\u4f01\u696d\u57f9\u8a13<\/a> service. Programmes can be shaped around business objectives, participant roles and the organisation\u2019s operating context rather than delivered as generic software demonstrations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Core learning guides<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/ai-seo-%e6%98%af%e4%bb%80%e9%ba%bc\/\">AI SEO and GEO strategy<\/a> \u2014 how search optimisation changes when AI systems summarise and cite content.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/%e6%8e%8c%e6%8f%a1-ai-%e7%99%bc%e5%b1%95%e8%b6%a8%e5%8b%a2%ef%bc%9a%e4%ba%ba%e5%b7%a5%e6%99%ba%e8%83%bd%e5%a6%82%e4%bd%95%e9%87%8d%e5%a1%91%e4%bc%81%e6%a5%ad%e6%9c%aa%e4%be%86%e8%88%87%e6%95%b8\/\">AI development trends and digital transformation<\/a> \u2014 opportunities, governance and implementation considerations.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/%e6%8e%8c%e6%8f%a1-storytelling-%e7%9a%84%e5%8a%9b%e9%87%8f%ef%bc%9a%e5%be%9e%e9%9b%b6%e9%96%8b%e5%a7%8b%e7%9a%84%e5%93%81%e7%89%8c%e6%95%85%e4%ba%8b%e8%a1%8c%e9%8a%b7%e6%94%bb%e7%95%a5\/\">Brand storytelling guide<\/a> \u2014 narrative structure, emotional connection and conversion-oriented content.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/%e4%bc%81%e6%a5%ad%e5%9f%b9%e8%a8%93-corp-training-%e5%85%a8%e6%8c%87%e5%8d%97%ef%bc%9a%e5%a6%82%e4%bd%95%e9%80%8f%e9%81%8e%e5%93%a1%e5%b7%a5%e5%9f%b9%e8%a8%93%e8%aa%b2%e7%a8%8b%e6%8f%90%e5%8d%87\/\">Corporate training guide<\/a> \u2014 formats, programme planning and evaluation.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/corporate-training-provider-hong-kong-checklist\/\">Corporate training provider checklist<\/a> \u2014 how HR and L&amp;D teams can compare objectives, design, evidence and evaluation.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/enterprise-ai-training-hong-kong-planning-guide\/\">Enterprise AI training planning guide<\/a> \u2014 needs analysis, governance, practical workflows and measurement.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/choose-keynote-speaker-hong-kong\/\">How to choose a keynote speaker in Hong Kong<\/a> \u2014 a practical briefing and evaluation framework for corporate events.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/ai-marketing-strategy-hong-kong\/\">AI marketing strategy framework<\/a> \u2014 prioritising use cases, redesigning workflows and managing risk.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/choose-digital-marketing-consultant-hong-kong\/\">How to choose a digital marketing consultant<\/a> \u2014 scope, evidence, deliverables and common red flags.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Examples from Hong Kong organisations<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/corporate-ai-training-bonhams-hong-kong\/\">Practical corporate AI training for Bonhams professionals<\/a> \u2014 More than 30 auction professionals explored Poe and Microsoft Copilot in an under-two-hour session focused on role-specific workflows, confidentiality, accuracy and human judgement.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/storytelling-ai-corporate-leaders-hong-kong\/\">Storytelling and AI for corporate leaders in Hong Kong<\/a> \u2014 At the 29 August 2025 Future-Proof Leader Experience, 55 corporate leaders explored the REACH storytelling framework and responsible ways to use AI in leadership communication.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/ai-digital-marketing-smes-hktdc-digital-academy-2026\/\">AI and digital marketing for SMEs at HKTDC Digital Academy<\/a> \u2014 On 26 March 2026, a two-hour Cantonese programme at the HKCEC SME Centre covered AI-supported overseas-buyer research, market insight and digital communication for SMEs.<\/li>\n\n\n\n<li><a href=\"https:\/\/berniewong.net\/zh-hk\/ai-native-brand-story-strategy-hku-mba\/\">AI-native brand story and strategy for HKU MBA<\/a> \u2014 A 2026 HKU MBA guest lecture examined AI-native brand strategy, market intelligence, agency roles and the continuing importance of human judgement.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">How to choose a programme<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Begin with the business behaviour that should change after the training. A team may need to evaluate AI tools more responsibly, create stronger marketing content, communicate strategy through stories or build a repeatable digital workflow. Clarifying the intended outcome makes it easier to select the right format, examples and exercises.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dr Bernie Wong is a Hong Kong digital marketing, social media, AI and storytelling trainer who works with corporate teams, professional organisations, universities and business communities. His doctoral research analysed a branded sample of 40,000 Instagram and TikTok videos, connecting platform evidence with communication strategy, audience understanding and practical training design. Read more about <a href=\"https:\/\/berniewong.net\/zh-hk\/about\/\">Dr Bernie Wong\u2019s research and experience<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>A practical hub for Hong Kong organisations exploring AI, digital marketing, brand storytelling and corporate training with Dr Bernie Wong.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-5279","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - 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