{"id":3207,"date":"2020-02-26T07:49:04","date_gmt":"2020-02-26T07:49:04","guid":{"rendered":"http:\/\/berniewong.net\/?p=3207"},"modified":"2020-09-08T10:32:55","modified_gmt":"2020-09-08T02:32:55","slug":"7-biggest-social-media-sites-in-2020","status":"publish","type":"post","link":"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/","title":{"rendered":"7 Biggest Social Media Sites in 2020"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Social media changed the world. It changes how we connect\nand access information. Around&nbsp;<a href=\"https:\/\/www.oberlo.com.ph\/blog\/internet-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">56%<\/a>&nbsp;of\npeople in the world use social media platforms. Companies are shifting faster\nto these platforms for brand visibility. They have the opportunity to show\nvalue in only one click. Marketers need to know the biggest social networks.\nThey need to have an idea about where to concentrate on their content\nstrategy.&nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#FACEBOOK\" >FACEBOOK<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#TWITTER\" >TWITTER<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#LINKEDIN\" >LINKEDIN<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#INSTAGRAM\" >INSTAGRAM<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#SNAPCHAT\" >SNAPCHAT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#PINTEREST\" >PINTEREST<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#REDDIT\" >REDDIT<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/berniewong.net\/zh-hk\/7-biggest-social-media-sites-in-2020\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FACEBOOK\"><\/span><a href=\"https:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">FACEBOOK<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Mark Zuckerberg founded Facebook in 2004. There are around&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/s21.q4cdn.com\/399680738\/files\/doc_financials\/2019\/q4\/Q4-2019-Earnings-Presentation-_final.pdf\" target=\"_blank\">1.6 billion daily active users (DAU)<\/a>&nbsp;of the site in the last quarter of 2019.&nbsp;Facebook can be the most valuable social media site when building online brands. It provides many advertising tools to craft a strong online presence. One can use Carousel and Lead Ads for direct response advertising. Sharing links on the content promotes Search Engine Optimization. Most of all, it&#8217;s easy to find the desired audience with a large amount of user data provided by the platform.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"TWITTER\"><\/span><a href=\"https:\/\/twitter.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">TWITTER<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Twitter is a microblogging service founded in March 2006.\nJack Dorsey, Evan Williams, Noah Glass, and Biz Stone first launched it in <a href=\"https:\/\/www.odeo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Odeo<\/a>. In the first quarter of\n2019, it has&nbsp;<a href=\"https:\/\/s22.q4cdn.com\/826641620\/files\/doc_financials\/2019\/q1\/Q1-2019-Slide-Presentation.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">145 million DAU<\/a>. Twitter marketing can be complex. There&#8217;s\na challenge to post within the character limits of the site. To reach a large\naudience, provide links for users to tweet and retweet. One can also follow and\ninteract with public profiles of experts and celebrities.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"LINKEDIN\"><\/span><a href=\"https:\/\/www.linkedin.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">LINKEDIN<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Reid Hoffman founded the professional networking site\nLinkedIn in December 2002. Its main purpose is for job postings. <a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/cx\/17\/06\/advertise-on-linkedin?src=go-pa&amp;trk=sem_lms_gaw&amp;veh=Google_Search_APAC_ROA_Brand-Head-Terms_Beta_DR_English_Restructure_415396350452__%2Blinkedin%20%2Bmarketing_c__kwd-28960723343_6458809335&amp;mcid=6\">Four\nout of five&nbsp;<\/a> LinkedIn members drive business decisions. By 2017, 94%\nof B2B marketers use the platform to distribute content. The platform is best\nin promoting thought leadership. This is a vital marketing strategy today. One\ncan post long-form insightful content to highlight a brand&#8217;s value. In 2018,\nLinkedIn has around&nbsp;<a href=\"https:\/\/99firms.com\/blog\/linkedin-statistics\/#gref\" target=\"_blank\" rel=\"noreferrer noopener\">121\nmillion DAU<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"INSTAGRAM\"><\/span><a href=\"https:\/\/www.instagram.com\/explore\/locations\/180143746097481\/frontrow-main-office-quezon-city\/?hl=en\">INSTAGRAM<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Instagram is a photo &amp; video-sharing service launched in\n2010. The very first Instagram post was a South Beach Harbor photo by founder\nMike Krieger. The second post was the picture of a dog by co-founder Kevin\nSystrom. Facebook acquired the platform in April of 2012. In 2016, IG released\nInstagram Stories. The incredible interactive content opens endless\npossibilities to engage with an audience. They proved invaluable to users,\ninfluencers, and marketers. As of January 2020, IG has <a href=\"https:\/\/about.instagram.com\/about-us\">500 DAU<\/a>, and <a href=\"https:\/\/blog.hootsuite.com\/instagram-statistics\/\">75%<\/a> of these users\ntake action after seeing a business post. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"SNAPCHAT\"><\/span><a href=\"https:\/\/accounts.snapchat.com\/accounts\/login?continue=https%3A%2F%2Faccounts.snapchat.com%2Faccounts%2Fwelcome\">SNAPCHAT<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Evan Spiegel, Bobby Murphy, and Reggie Brown created Snapchat in September 2011. Its concept was for a disappearing picture app. It then turned out to be a fun multi-media messaging app. The site can help one reach a new audience in a new way with new types of content. The platform is best for brands targeting millennials. Brands can enjoy a lesser competition using it. Snapchat has 218 million DAU as of January 2020.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"PINTEREST\"><\/span><a href=\"https:\/\/www.pinterest.ph\/\">PINTEREST<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">In 2009, founder Ben Silbermann wrote the first 5,000 user\nofferings on Pinterest. The visual engine site became popular for finding\nrecipes and home decor ideas. This is a goldmine for companies with a visual aspect\nof their business. Cover boards and showcase boards can direct the audience to\ndiscover brands. As of March 2019, there are 88 <a href=\"https:\/\/www.omnicoreagency.com\/pinterest-statistics\/\">million daily\npinners<\/a>, and <a href=\"https:\/\/www.pinterest.ph\/pin\/343258802830888837\/\">75%<\/a>\nof content pinners save comes from business.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"REDDIT\"><\/span><a href=\"https:\/\/www.reddit.com\/\">REDDIT<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Reddit is a web content rating and discussion website.\nCollege roommates Steve Huffman and Alexis Ohanian founded it in June of 2005.\nSince then, it has been a massive collection of forums. Users can share news\nand content, comment and rate the content. Posting quality Reddit content to\nland on Reddit frontpage can grow a brand&#8217;s reach. While targeting specific\nsubreddits can make it reach niche audiences. Reddit&#8217;s native mobile ads also\npromote engagement to the growing mobile users today. Reddit has <a href=\"https:\/\/www.redditinc.com\/press\">430million<\/a> monthly active users as\nof January 2020.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Social media is indeed an essential part of today&#8217;s\nmarketing. They help increase brand awareness, boost leads, and audience reach.\nDon&#8217;t limit marketing in one platform. Engage on at least three channels.\nCreate custom content for each channel. If a site works well with the brand,\ndouble the effort on putting content to that site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is important to know how to conduct online marketing\nefforts. The best way is to work with a digital agency. They can fulfill varied\nmarketing components in one umbrella. They&#8217;ve got expertise in all things\nonline from SEO, PPC, website development, and content strategy. &nbsp;Or if your team has expertise in one area, you\ncan have the digital agency handle the rest.&nbsp;\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Social media changed the world. It changes how we connect and access information. Around&nbsp;56%&nbsp;of people in the world use social media platforms. Companies are shifting faster to these platforms for brand visibility. They have the opportunity to show value in only one click. Marketers need to know the biggest social networks. They need to have [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[27],"tags":[28,45,44,47,48,46,49,43],"class_list":["post-3207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-facebook","tag-instagram","tag-linkedin","tag-pinterest","tag-reddit","tag-snapchat","tag-social-media","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 Biggest Social Media Sites in 2020<\/title>\n<meta name=\"description\" content=\"Social media changed the world. 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