{"id":3655,"date":"2020-09-11T08:00:00","date_gmt":"2020-09-11T00:00:00","guid":{"rendered":"http:\/\/berniewong.net\/?p=3655"},"modified":"2021-05-24T15:56:59","modified_gmt":"2021-05-24T07:56:59","slug":"bernie-wong-on-5-ways-brands-can-reinvent-their-digital-marketing-strategy","status":"publish","type":"post","link":"https:\/\/berniewong.net\/zh-hk\/bernie-wong-on-5-ways-brands-can-reinvent-their-digital-marketing-strategy\/","title":{"rendered":"Bernie Wong on 5 Ways Brands Can Reinvent Their Digital Marketing Strategy"},"content":{"rendered":"<p class=\"wp-block-paragraph\">On 12 August 2020, the article of <a href=\"https:\/\/www.linkedin.com\/in\/hkbernie\/\">Bernie Wong<\/a>, the owner and founder of <a href=\"https:\/\/social-stand.com\/\">Social Stand Limited<\/a>, titled \u201c5 Ways Brands Can Reinvent Their <a href=\"https:\/\/berniewong.net\/zh-hk\/\">Digital Marketing<\/a> Strategy\u201d, was featured on the BRANDS Journal website. BRANDS Journal is a UK-based publication that showcases articles by marketing and industry professionals all over the world. The articles featured on the page tackle branding, marketing, and advertising and all of their ins and outs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For his article, <a href=\"https:\/\/berniewong.net\/zh-hk\/\">Bernie<\/a> narrowed down 5 effective ways for brands to reinvent the way they create and execute digital marketing strategies. These are his 5 key points:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Tell brand story<\/li><li>Adhere to target audience\u2019s tastes<\/li><li>Invest in SEO<\/li><li>Use both social media and content marketing<\/li><li>Research on competitors<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">You may read a more in-depth version of Bernie\u2019s tips here:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/brandsjournal.com\/5-ways-brands-can-reinvent-their-digital-marketing-strategy\/\">https:\/\/brandsjournal.com\/5-ways-brands-can-reinvent-their-digital-marketing-strategy\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>On 12 August 2020, the article of Bernie Wong, the owner and founder of Social Stand Limited, titled \u201c5 Ways Brands Can Reinvent Their Digital Marketing Strategy\u201d, was featured on the BRANDS Journal website. BRANDS Journal is a UK-based publication that showcases articles by marketing and industry professionals all over the world. The articles featured [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[62,61,27,166],"tags":[277,278],"class_list":["post-3655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-social-media","category-social-stand","tag-digital-marketing-strategy","tag-reinvention"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - 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