{"id":4521,"date":"2021-11-12T11:40:43","date_gmt":"2021-11-12T03:40:43","guid":{"rendered":"https:\/\/berniewong.net\/?p=4521"},"modified":"2021-11-12T11:40:46","modified_gmt":"2021-11-12T03:40:46","slug":"social-selling-why-you-should-care-and-how-to-do-it-right","status":"publish","type":"post","link":"https:\/\/berniewong.net\/zh-hk\/social-selling-why-you-should-care-and-how-to-do-it-right\/","title":{"rendered":"Social Selling: Why You Should Care and How to Do It Right?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">When Covid-19 hit the world, social media was already a part of our life. But its implication with us has been greatly increased by the pandemic and its consequential digitization.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Last 11 November 2021, <a href=\"https:\/\/www.smartcat.com\/online-events\/locfromhome-conference\/\">#LocFromHome<\/a> powered by <a href=\"https:\/\/www.smartcat.com\/\">Smartcat<\/a> went on air for the <a href=\"https:\/\/www.smartcat.com\/online-events\/locfromhome-conference\/\">#GlobalLocLunchDay<\/a> Conference. It featured a panel discussion about:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201c<em>Social Selling: Why You Should Care and How to Do It Right?<\/em>\u201d<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Yuka Nakasone, Chief Strategist at Global Bridge moderated the discussion with the segment guests including:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/berniewong.net\/zh-hk\/\">Bernie Wong<\/a>, Founder of <a href=\"https:\/\/social-stand.com\/\">Social Stand<\/a><\/li><li>Lahc\u00e8ne Guerrouj, Manager for Content Marketing Strategy EMEA Salesforce<\/li><li>Tim Hughes, CEO &amp; Co-Founder of DLA Ignite<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Learn some smart social selling tricks straight from the source on the said panel discussion such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>the right way of using social media as a selling mechanism<\/li><li>how different platforms are used in different parts of the world<\/li><li>why you can\u2019t use the same social selling strategy on different platforms but not because of the language or cultural differences.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Fill in the <a href=\"https:\/\/www.smartcat.com\/online-events\/locfromhome-conference\/\">registration form<\/a> to get the broadcast link!<\/p>","protected":false},"excerpt":{"rendered":"<p>When Covid-19 hit the world, social media was already a part of our life. But its implication with us has been greatly increased by the pandemic and its consequential digitization. Last 11 November 2021, #LocFromHome powered by Smartcat went on air for the #GlobalLocLunchDay Conference. It featured a panel discussion about: \u201cSocial Selling: Why You [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4523,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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\/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/berniewong.net\/zh-hk\/social-selling-why-you-should-care-and-how-to-do-it-right\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Selling Strategy\uff5cHow to Build Trust and Win Customers\" \/>\n<meta property=\"og:description\" content=\"Learn why social selling matters and how to do it well: build a credible professional presence, listen to prospects, share useful content, develop relationships and turn social media engagement into business opportunities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/berniewong.net\/zh-hk\/social-selling-why-you-should-care-and-how-to-do-it-right\/\" \/>\n<meta property=\"og:site_name\" content=\"Dr Bernie Wong - AI and Storytelling Trainer\" \/>\n<meta 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