Which global brands has Dr Bernie Wong worked with?

As Founder of Social Stand Limited, Dr Wong has worked with leading global brands including Starbucks, Marks & Spencer, GAP, Adidas and Disney, using data, creativity and brand storytelling to strengthen audience engagement and brand impact.

How does Dr Wong combine AI, storytelling and digital marketing?

His work combines artificial intelligence, brand storytelling, digital strategy and social media marketing, turning complex technologies and audience insights into practical strategies for businesses, government departments, professional bodies and NGOs.

簡介

黃啟亮博士（Dr Bernie Wong Kai Leong）

數碼培訓導師

黃啟亮博士（Dr Bernie Wong Kai Leong）

黃啟亮博士（Dr Bernie Wong Kai Leong）是以香港為基地的人工智能及故事營銷培訓導師、數碼營銷講者、顧問及教育工作者。

黃啟亮博士曾與哪些國際品牌合作？
作為 Social Stand Limited 創辦人，黃博士曾與 Starbucks、Marks & Spencer、GAP、Adidas 及 Disney 等國際知名品牌合作，運用數據、創意及品牌故事提升受眾互動與品牌影響力。
黃博士如何結合人工智能、故事營銷及數碼營銷？
他的工作結合人工智能、品牌故事、數碼策略及社交媒體營銷，把複雜科技和受眾洞察轉化為適用於企業、政府部門、專業團體及非政府組織的實際策略。

黃博士已為亞洲各地的企業、政府部門、專業團體及非政府組織主講超過500場主題演講、研討會及工作坊。他擅長以易明、互動和實用的方式講解人工智能及營銷等複雜概念。

他現任香港浸會大學實務副教授及香港理工大學客席講師。他持有香港理工大學市場學工商管理博士學位及香港中文大學新媒體理學碩士學位。他的博士研究分析了 40,000 條品牌 Instagram 及 TikTok 短片，以探討故事元素如何影響用戶互動。

數碼營銷

連結業界、學術界與媒體

Selected profiles, interviews and publications

Alongside his consulting and training work, Dr Wong develops and teaches courses in social media marketing, digital marketing strategy, applied generative AI, content marketing and storytelling. He is also a columnist and an experienced radio and television programme host.

Industry leadership

Dr Bernie Wong founded Social Stand Limited in 2013. Earlier in his career, he led customer brand experience work at Yahoo! US and served as Digital Director and Director of Communication Planning and Social Media at AGENDA, part of WPP.

Academic foundation

His academic background includes a Doctor of Business Administration in Marketing from The Hong Kong Polytechnic University, a Master of Science in New Media from The Chinese University of Hong Kong and a Bachelor of Arts in Creative Media from City University of Hong Kong.

Media and languages

His media work includes presenting programmes for Radio Television Hong Kong (RTHK) and writing the Ming Pao e-Marketing Power column. He works in English, Cantonese and Mandarin.

Teaching and speaking

He has delivered guest lectures and talks for institutions and professional bodies including CUHK, CityU, PolyU, HKU SPACE, General Assembly, the Hong Kong Association of Interactive Marketing and HKTDC.

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與我們合作

培訓預算

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提供香港及亞洲企業培訓、主題演講及顧問服務。

黃啟亮博士（Dr Bernie Wong Kai Leong）

黃啟亮博士（Dr Bernie Wong Kai Leong）

黃啟亮博士（Dr Bernie Wong Kai Leong）是以香港為基地的人工智能及故事營銷培訓導師、數碼營銷講者、顧問及教育工作者。

黃啟亮博士曾與哪些國際品牌合作？

黃博士如何結合人工智能、故事營銷及數碼營銷？

連結業界、學術界與媒體

Selected profiles, interviews and publications

與我們合作

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