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Trends in Social Media as an Information Exchange Platform
The Arrival of Instagram Bot Facebook announced a series of upcoming developments during its annual F8 Refresh conference. This is a major event that marketers should not miss. The announcements made this

Bernie Wong on Social Media Marketing Level-Up Series: Live Streaming for Brands
The Programme is for: Founders & Entrepreneurs Brand Managers & Directors Marketing Managers & Directors Marketing, Digital/Social Media Marketing, Communication, and Creative Leaders The Programme Outline: What’s a Good Show

Bernie Wong on Social Media Marketing Level-Up Series: Brand Storytelling on Social Media
On 16 June 2021, Bernie Wong, the owner and founder of Social Stand Limited, facilitated a Social Marketing Level Up Series for Brand Storytelling on Social Media in partnership with the Hong Kong

Is It the End of Live Marketing?
Live streaming on social media platforms seems to be growing in popularity. Sales from live streaming are growing, too. Most physical events today are live-streamed. Despite the increasing demands, some

Google: Not Afraid of Being Abandoned by Customers
It is not that terrible for merchants to be abandoned by customers when they are shopping around. Yet probably, the most frightening of all is to be abandoned and not

Earn Revenue with Podcasting: Audio Marketing Is the New Future
The Interactive Advertising Bureau (IAB) recently published its research study on podcasts. Podcast advertising grew at an annual growth rate of 19%. In 2020, podcast ads in the United States amounted
