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Things Get Trickier Without Facebook’s 20% Text Rule on Ads
Facebook recently lifted its rule that the text on advertising images cannot exceed 20%. This move seems to offer ads more freedom. Ad designers can

Making Connections Through Podcasting
Traditional Media and New Media Apart from producing marketing narratives for first- and second-tier brands, one of the things that marketers find most fascinating is

Take Hold of the Inverse Bullet
The latest craze in the city is the movie, Tenet. People everywhere are comparing notes on how much they understand. They spare no effort dissecting

Bernie Wong Speaks to HKU MBA Students on Developing Omni-channel Marketing Campaigns
On 25 July, 2020, Bernie Wong, the owner and founder of Social Stand Limited, was invited as a guest speaker at the Hong Kong University.

LinkedIn: The Most Underrated Social Media Platform
Apart from producing Facebook and Instagram content for my clients, I have been actively researching and putting out content for them on LinkedIn. In my

Bernie Wong on 5 Ways Brands Can Reinvent Their Digital Marketing Strategy
On 12 August 2020, the article of Bernie Wong, the owner and founder of Social Stand Limited, titled “5 Ways Brands Can Reinvent Their Digital