A Million-Dollar Class on Customer Personas
Every brand has probably gone through the process of creating “Customer Personas.” For most, this would have been conducted before the launch of a brand or a product or as part of.
Bernie Wong on Social Media Marketing Level-Up Series: Brand Instagram Marketing
Are you looking for an effective way to market your brand on Instagram? On 14 July 2021, Bernie Wong, the owner and founder of Social Stand Limited, will facilitate a Social Marketing Level Up Series.
Instagram Affiliate Marketing Is Nothing New
Affiliate marketing has been very popular on Amazon for a while now. It is used by Amazon’s wide range of products. For example, you may be a photography enthusiast and have a.
Trends in Social Media as an Information Exchange Platform
The Arrival of Instagram Bot Facebook announced a series of upcoming developments during its annual F8 Refresh conference. This is a major event that marketers should not miss. The announcements made this year are.
Bernie Wong on Social Media Marketing Level-Up Series: Live Streaming for Brands
Do you want to connect with your audience in real-time and share what you’re doing as it happens? On 25 June 2021, Bernie Wong, the owner and founder of Social Stand Limited, will facilitate a.
Bernie Wong on Social Media Marketing Level-Up Series: Brand Storytelling on Social Media
On 16 June 2021, Bernie Wong, the owner and founder of Social Stand Limited, facilitated a Social Marketing Level Up Series for Brand Storytelling on Social Media in partnership with the Hong Kong General Chamber.
Is It the End of Live Marketing?
Live streaming on social media platforms seems to be growing in popularity. Sales from live streaming are growing, too. Most physical events today are live-streamed. Despite the increasing demands, some marketers have.
Google: Not Afraid of Being Abandoned by Customers
It is not that terrible for merchants to be abandoned by customers when they are shopping around. Yet probably, the most frightening of all is to be abandoned and not be aware.
Earn Revenue with Podcasting: Audio Marketing Is the New Future
The Interactive Advertising Bureau (IAB) recently published its research study on podcasts. Podcast advertising grew at an annual growth rate of 19%. In 2020, podcast ads in the United States amounted to $8.42.
Using Clubhouse as a Lesson in Marketing
There are many hidden experts across social media platforms. The Clubhouse app has seen many high-quality rooms from overseas. In Taiwan, the discussion and sharing of marketing content strategies have been very.