Practical Training for Teams Across Asia
AI, Storytelling, Digital & Social Media Marketing Trainer
Dr Bernie Wong
If your marketing team is adapting to digital transformation, AI-enabled tools or changing consumer behaviour, structured corporate training can provide a focused way to build relevant capabilities. Dr Bernie Wong designs customised programmes in Hong Kong for enterprise marketing teams, HR managers and learning-and-development professionals, with content shaped around participant roles, organisational objectives and practical workplace applications. Programme outcomes depend on the brief, participant engagement and how learning is applied after the session.
Dr Bernie Wong — Your Corporate Trainer
Dr Bernie Wong holds a Doctor of Business Administration in Marketing from The Hong Kong Polytechnic University and a Master of Science in New Media from The Chinese University of Hong Kong — academic credentials that directly underpin his practical expertise. With more than 15 years of professional experience and over 500 corporate training sessions delivered, Dr Bernie Wong has worked with some of the world’s most recognisable brands, including Starbucks, GAP, Adidas, Disney, Marks & Spencer, L’Oréal, Canon, and Tempo. He is fluent in English, Cantonese, and Mandarin, enabling him to train multinational teams across Hong Kong, Greater China, and the Asia-Pacific region. His work has been recognised with multiple industry awards, including the Marketing Hero award from HKAIM, the ICT Award, the W3 Award, the Mob-ex Award, and the MARKie Award.
Training Programmes
All programmes are available as half-day workshops, full-day intensives, or multi-session series, and are tailored to your industry and team’s skill level.
A comprehensive introduction to the modern digital marketing landscape, covering search, social, content, email, and paid media channels. This programme builds a common strategic language across your marketing team and equips participants with an integrated framework for planning, executing, and evaluating digital campaigns.
This workshop teaches marketers and business leaders how to craft compelling brand narratives that resonate with customers across multiple touchpoints. Participants learn structured storytelling frameworks applicable to campaigns, presentations, and digital content.
A strategic deep-dive into platform selection, audience targeting, content planning, and performance measurement for social media. This programme moves beyond basic channel management to equip teams with a results-driven social media strategy aligned with broader business objectives.
Training Methodology
Dr Bernie Wong’s training approach is built on the principle that adults learn by doing. Every session combines structured knowledge transfer with hands-on application, ensuring participants can implement new skills the moment they return to their desks.
Real brand case studies
Sessions use campaigns from well-known global and regional brands, making concepts concrete and immediately applicable.
Hands-on exercises
Participants draft content, analyse data and build strategies during the session—not after it.
Bilingual delivery
Training is delivered in English, Cantonese or Mandarin, including bilingual formats for mixed-language teams.
Customised to your industry
A pre-engagement needs analysis aligns examples, activities and outcomes with your sector and business goals.
Common Training Challenges We Solve
Low engagement and participation
Interactive formats, real brand examples and industry-specific scenarios connect learning directly to participants’ daily work.
Outdated content
Programmes reflect current platforms, tools and best practices, including generative AI and changing social media algorithms.
Lack of practical application
Exercises, take-away templates and action plans help participants move from workshop learning to workplace action.
Language barriers in multinational teams
Trilingual delivery in English, Cantonese and Mandarin helps every team member receive the full benefit of the training.
Trusted by Leading Brands
Dr Bernie Wong has delivered corporate training and marketing consultancy to enterprise clients across retail, luxury, consumer goods, technology, and media sectors, including:
- Starbucks
- GAP
- Adidas
- Disney
- Marks & Spencer
- L’Oréal
- Canon
- Tempo
Frequently Asked Questions
What corporate training programmes does Dr Bernie Wong offer in Hong Kong?
Dr Bernie Wong offers six core corporate training programmes: Digital Marketing Fundamentals, AI for Marketers: Tools, Prompts & Strategy, Brand Storytelling for Business, Social Media Marketing Strategy, Content Marketing & Digital PR, and Senior Leadership: Digital Transformation & Thought Leadership. All programmes can be customised to your organisation’s industry, goals, and team skill level.
Can the training be customised for our company’s industry or goals?
Yes. Every training programme is tailored to the client’s industry, business objectives, and team capability level. Dr Bernie Wong works with HR managers and L&D teams in advance to understand your specific challenges and align the curriculum accordingly.
What languages does Dr Bernie Wong deliver corporate training in?
Dr Bernie Wong delivers training in English, Cantonese, and Mandarin. Sessions can be conducted bilingually — typically English with Cantonese or Mandarin — to ensure full comprehension for all participants.
How long are the corporate training sessions?
Training sessions are flexible and can be formatted as half-day workshops (3–4 hours), full-day intensives (6–7 hours), or multi-session programmes spread over several weeks. The format is agreed upon during the initial consultation.
Does Dr Bernie Wong offer online corporate training?
Yes. Dr Bernie Wong delivers both in-person and online corporate training. Online sessions are conducted via video conferencing platforms and include the same interactive exercises, case studies, and practical frameworks as in-person workshops.
How do we get started with corporate training?
The first step is a free consultation to discuss your team’s training needs, goals, and timeline. Contact Dr Bernie Wong through the enquiry form below — a customised programme proposal will be prepared following the initial conversation.
Get a Free Training Consultation
Every effective training engagement begins with a conversation. Tell us about your team’s goals, your current challenges, and the outcomes you want to achieve — and Dr Bernie Wong will put together a customised training proposal at no cost or obligation.
Training and Development Challenges
- Time constraints: Struggling to schedule training without conflicting with work commitments? Bernie delivers training onsite and online, so your team can learn at a time that suits them.
- Budget constraints: Worried about the cost of training? Bernie has standard training topics at affordable costs, making it easier for you to invest in your team’s growth.
- Lack of employee engagement: Want your team to be motivated and engaged during training? Bernie is a top-tier popular trainer in marketing, with high satisfactory rates and different interactive engaging methodologies to keep your team interested.
- Choosing the right training provider: Struggling to choose the right provider? Bernie’s practical industry experience, solid academic background, and strong presentation skills make him the perfect choice for all your training needs.
- Measuring the effectiveness of the training: Unsure about how to measure the effectiveness of training? Bernie is trusted by F500 global brands and has high positive feedback, ensuring that your team’s performance will improve.
- Ensuring that the training content is relevant and up-to-date: Want to ensure that your team is learning the latest skills and knowledge? Bernie tailors training content for clients and stays active in the market, ensuring that your team is always learning the latest trends and technologies.
- Adapting to different learning styles: Worried about accommodating different learning styles? Bernie has delivered over 500 training and workshops and teaches in university, so he knows how to deliver content that meets the needs of all participants.
- Managing logistics: Struggling with logistical challenges when organizing training? Bernie has rich experience delivering training and workshops online or onsite and has equipment ready for different occasions, so you can leave the logistics to him.
Contact us today to learn more and schedule a training session!
Corporate Training Enquiry
