A Few Words
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Is Facebook Outdated?
When tailoring digital marketing strategy for the customers, it always comes to one question: Is Facebook outdated? Should we shift our target to Instagram? Instagram
Should We Run Ads on Social Media in This Sluggish Market?
When it comes to a sluggish market, companies tend to cut budgets but keep some for advertising. They aim for the conversion rate when selling
Effective Tools for Leading a Digital Transformation to Your Company
Recently, there’s a meme on Twitter asking, “Who led the digital transformation of your company?” Surprisingly, the answer is neither the CEO (Chief Executive Officer)
How Should a Marketer React Under a Gloomy Market?
Because of the pandemic, many projects have been held up. Hence, it leads to the idling of resources and time. What should a marketer do
What Is a KOL? (And Why Being One Isn’t as Easy as It Looks)
What Is a KOL? KOL stands for Key Opinion Leader — someone recognized as an authority within a specific field, whose opinions carry real influence
Marketing Content Should be Different on Facebook and Instagram
Before, we have mentioned the competition between Facebook and other social media platforms. We came up with the fact that regardless of the competition, a
