On 7 June, 2020, Social Stand’s founder, Bernie Wong, was featured on Help Smartphone’s article on experts’ number one tip on how to sell on Instagram. The author, Yoann Bierling, compiled over 30 expert suggestions on how to do just that. According to Bernie Wong, the key to selling on Instagram is to tell brands’ sales stories step by step on Instagram Stories.
Instagram Stories allow for a “Swipe Up” feature that brands can configure to lead directly to a payment platform. This is an effective way to increase a brand’s sales.
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