BernieJanuary 13, 2021

You Can Now Shop on WhatsApp in the Era of Social Commerce

In 2020, many brands and retailers have taken advantage of the trend to open online stores. Others have listed themselves on mega shopping platforms as a means to put their products on.

BernieJanuary 6, 2021

Should I Open a MeWe Account for My Brand?

MeWe is not a new social media platform. It was launched in 2012. In terms of functions and interface, you could probably say it’s a Facebook copycat. Frankly speaking, there’s nothing noteworthy.

BernieJanuary 4, 2021

Bernie Wong’s Tip for Working From Home

On 16 October 2020, Bernie Wong, the owner and founder of Social Stand Limited, was featured on Kevin Smith’s article for OutwitTrade titled “Working From Home Tips: 30 Great Tips From 30.

BernieDecember 29, 2020

That Stack of Unexecuted Marketing Plans

I’m guessing that everyone involved in marketing has several, or even dozens of, unimplemented plans stored somewhere in the computer. As an agency, you’ll find this a familiar practice. Even if your.

BernieDecember 17, 2020

Know Your Brand’s True Value Before Embarking on Marketing

I recently taught a digital and social media course at HKU SPACE. My students came from diverse backgrounds. Among them were current marketers who intend to learn more about the profession. There.

BernieDecember 8, 2020

Social Stand x Ming Pao: Bernie Wong Speaks on What Marketers Need to Know About Instagram Fans

On 4 December 2012, Bernie Wong, the owner and founder of Social Stand Limited, in partnership with Ming Pao, talked about what marketers need to know about fans and followers on Instagram..

BernieDecember 7, 2020

Bernie Wong x Kaplan Discover 2020: 5 Tips for a Great Livestreaming Video

On 2 December 2020, Bernie Wong, owner and founder of Social Stand Limited, hosted a webinar for Kaplan as part of Kaplan Discover 2020: Embracing The New Normal. His webinar was titled,.

BernieNovember 26, 2020

Finding New Business Opportunities in E-commerce

The Rise of Commerce, E-commerce, and Social Media  It’s nothing new for Alibaba to break sales records on Singles Day. For many quick-thinking people in Hong Kong, apart from getting great deals.

BernieNovember 25, 2020

Bernie Wong at Branding 360: A Discussion on Brand Evolution

Bernie Wong, owner and founder of Social Stand Limited, took part of Branding 360, the immersive virtual experience dedicated to getting to the heart of branding. Bernie acted as the moderator of.

BernieNovember 20, 2020

Social Media Marketing Echo Chambers

Social media platforms make use of algorithms to display content to users. A basic algorithm involves tracking the content that a user is interested in based on his browsing history and what.

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