You Can Now Shop on WhatsApp in the Era of Social Commerce
In 2020, many brands and retailers have taken advantage of the trend to open online stores. Others have listed themselves on mega shopping platforms as a means to put their products on.
Should I Open a MeWe Account for My Brand?
MeWe is not a new social media platform. It was launched in 2012. In terms of functions and interface, you could probably say it’s a Facebook copycat. Frankly speaking, there’s nothing noteworthy.
That Stack of Unexecuted Marketing Plans
I’m guessing that everyone involved in marketing has several, or even dozens of, unimplemented plans stored somewhere in the computer. As an agency, you’ll find this a familiar practice. Even if your.
Know Your Brand’s True Value Before Embarking on Marketing
I recently taught a digital and social media course at HKU SPACE. My students came from diverse backgrounds. Among them were current marketers who intend to learn more about the profession. There.
Social Stand x Ming Pao: Bernie Wong Speaks on What Marketers Need to Know About Instagram Fans
On 4 December 2012, Bernie Wong, the owner and founder of Social Stand Limited, in partnership with Ming Pao, talked about what marketers need to know about fans and followers on Instagram..
Bernie Wong x Kaplan Discover 2020: 5 Tips for a Great Livestreaming Video
On 2 December 2020, Bernie Wong, owner and founder of Social Stand Limited, hosted a webinar for Kaplan as part of Kaplan Discover 2020: Embracing The New Normal. His webinar was titled,.
Finding New Business Opportunities in E-commerce
The Rise of Commerce, E-commerce, and Social Media It’s nothing new for Alibaba to break sales records on Singles Day. For many quick-thinking people in Hong Kong, apart from getting great deals.
Bernie Wong at Branding 360: A Discussion on Brand Evolution
Bernie Wong, owner and founder of Social Stand Limited, took part of Branding 360, the immersive virtual experience dedicated to getting to the heart of branding. Bernie acted as the moderator of.
Social Media Marketing Echo Chambers
Social media platforms make use of algorithms to display content to users. A basic algorithm involves tracking the content that a user is interested in based on his browsing history and what.
Bernie Wong Speaks About Digital Marketing at the Hong Kong Polytechnic University
On 10 October, 2020, Bernie Wong, owner and founder of Social Stand Limited, was invited to speak at the Hong Kong Polytechnic University on digital consumer behavior and brand building on social.