Content Marketing

Uncover the Magic of Disney+ Content Marketing

Uncover the Magic of Disney+ Content Marketing

Disney+ has finally launched in Hong Kong! Recent discussions have surfaced over how to make the most of the six user profiles. Which movies are worth watching and re-watching? Which series is the most interesting, and so on? Apart from Disney’s original brand value, advertisers should also consider the marketing techniques which Disney+ has adopted to make …

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Marketing Content Should be Different on Facebook and Instagram

Marketing Content Should be Different on Facebook and Instagram

Before, we have mentioned the competition between Facebook and other social media platforms. We came up with the fact that regardless of the competition, a brand needs more exposure. It’s to reach out to various viewers. There should be unique content made for different platforms. However, most of the time, only famous brands would have …

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5 Marketing Tips Inspired by Animal Crossing

5 Marketing Tips Inspired by Animal Crossing

Other than boredom, the wonderful experience of playing Animal Crossing also attracts people to devote their time to it. And to do so, they designed the game with great details. It’s customized to fit different users’ needs. One example is the dubbing of the animal characters. Although the animals don’t speak human languages and just …

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How Blue Bottle Coffee Leverages Digital Marketing

How Blue Bottle Coffee Leverages Digital Marketing

Blue Bottle Coffee, the world-famous coffee brand, officially launched in Hong Kong in April. Dubbed as the Apple of the coffee scene, the artisanal brand has sparked waves of long queues of eager fans here. In the past 18 years, Blue Bottle Coffee has transformed from a simple coffee cart into a widely successful market …

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Uncover the Magic of Disney+ Content Marketing

Solutions for Social Media PR Crisis

During the period of social movement and COVID-19 outbursts, I have received many inquiries about the PR crisis. As I am operating a digital marketing agency, I always believed that a PR agency should have more professional knowledge than me. However, most of the marketing projects are deeply related to social media platforms nowadays. It …

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WordPress Site Done, So How to Market It?

Last 12 October 2019, Bernie Wong, Founder and Director of Social Stand Limited shared his insights on WordPress and Marketing in WordCamp Hong Kong 2019. Over 150 participants attended the event. In his session, “WordPress Site Done, So How to Market It?” Bernie shared the Brand DNA idea through his experiences with the Starbucks and …

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WordPress15 Recap

早前Social Stand為WordPress15週年共同舉辦了Mini Party慶祝活動,Bernie Wong更即場為大家分享WordPress Content Marketing的心得。除了三個有用的Plugin技巧外,更以專業知識讓大家更了解內容策劃的策略。 如果對WordPress有興趣的你,歡迎到 https://www.meetup.com/Hong-Kong-WordPress-Meetup/events/249928833/ 加入WordPress MeetUp,隨時了解最新資訊及其他活動的詳情,和其他Users見面交流!

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