Digital Marketing

Tips for Creating an SEO-friendly Website to Increase Traffic

Tips for Creating an SEO-friendly Website to Increase Traffic

Recently, we received requests for client cases, corporate training, or consulting services about operating online stores and eCommerce. Some clients have had their online stores for some time now. With business up and smoothly running, management is keen to expand. SEO is the Crux to an Online Web Store’s Internal Architecture Aside from developing and […]

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Top Marketing Strategy on YouTube

Top Marketing Strategy on YouTube

Marketing in Hong Kong is often too overly focused on Facebook and Instagram while ignoring the importance of YouTube as the second largest search engine. Many brands have their own YouTube channels. However, they may not post new videos often since producing videos requires a lot of resources. Others simply repost videos produced for Facebook

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Is There a Future for Clubhouse’s Social Media Audio Marketing?

Is There a Future for Clubhouse’s Social Media Audio Marketing?

A series of classes on social media marketing trends have been recently concluded at the Hong Kong General Chamber of Commerce by Mr. Bernie Wong. Bernie often joked that talking about trends is like having a fortune told. It is something nice to hear, but that’s about it. He then insisted on putting in place practical

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Marketing without Facebook and Google

Marketing without Facebook and Google

Rumors were circulating that Facebook and Google might pull out of Hong Kong. Upon hearing this, marketers were all very anxious – as if the end of the world was imminent. To everyone’s immense relief, the two companies clarified the next day that they had no plans to withdraw operations in Hong Kong. This can

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Bernie Wong on Social Media Marketing Level-Up Series: Social Media Marketing Next

Bernie Wong on Social Media Marketing Level-Up Series: Social Media Marketing Next

Do you want to stay on top of the game?  On 22 July 2021, Bernie Wong, the owner and founder of Social Stand Limited, will facilitate a Social Marketing Level Up Series on Social Media Marketing Next in partnership with the Hong Kong General Chamber of Commerce HKGCC.  According to Bernie: “The world of social media is constantly

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eCommerce Insights from Buying a Can of Coke

eCommerce Insights from Buying a Can of Coke

“I’ve set up my online store. How can I increase sales next?” Recently, many clients asked for help in conducting the next phase of marketing for their online stores. Many brands have already experienced competition just to be listed on marketplaces like HKTV Mall. SMEs who intend to do so should have already been listed.

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Bernie Wong on Social Media Marketing Level-Up Series: Brand Instagram Marketing

Bernie Wong on Social Media Marketing Level-Up Series: Brand Instagram Marketing

Are you looking for an effective way to market your brand on Instagram? On 14 July 2021, Bernie Wong, the owner and founder of Social Stand Limited, will facilitate a Social Marketing Level Up Series on Live Streaming for Brands in partnership with the Hong Kong General Chamber of Commerce HKGCC.  According to Bernie: “In today’s digital world

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