There is a social media platform that has gained popularity overseas in recent months. It’s called Clubhouse. This is a much simpler platform compared to its competitors. To become popular on Clubhouse, all you need is your voice – and not fancy, photoshopped photos. It is a type of network based on voice. The app
Clubhouse Unveils a New Audio-Based Social Media Platform Read More »
Hosting live broadcasts has become one of the most effective ways to market a brand and engage with audiences online. That’s why on 18 December, 2020, Bernie Wong, the owner and founder of Social Stand Limited, teamed up with Ming Pao to discuss the potential of hosting a live broadcast and how brands and businesses
Bernie Wong x Ming Pao: Upgrading the Web Live Marketing Strategy Read More »
Maisan Leung, assistant corporate marketing director of Oxford University Press, had this to say: “Technology can revolutionise the ways we reach out to our target audience. Educational solution providers like Oxford University Press should harness the power of technology to design great experiences for our learners to accelerate their learning efficacy and motivation.” According to
a digital marketing executive certificate cohort engagement on case-based digital marketing learning, using practical examples, audience insight and active discussion.
Completing a 10-Week Digital Marketing Executive Certificate Read More »
On 16 October 2020, Bernie Wong, the owner and founder of Social Stand Limited, was featured on Kevin Smith’s article for OutwitTrade titled “Working From Home Tips: 30 Great Tips From 30 People”. The new coronavirus pandemic has created a “new normal”, and people have been forced to work from home. Now, one’s home may
Bernie Wong’s Tip for Working From Home Read More »
I’m guessing that everyone involved in marketing has several, or even dozens of, unimplemented plans stored somewhere in the computer. As an agency, you’ll find this a familiar practice. Even if your agency wins a pitch, there may be changes in client preferences. The plan may either be considered or reconsidered to death. Perfectionism may
That Stack of Unexecuted Marketing Plans Read More »
The Hong Kong Polytechnic University engagement on podcasting and content marketing, using practical examples, audience insight and active discussion.
PolyU Sharing: Podcasting, Audience Insight and Content Marketing Read More »
Social media platforms make use of algorithms to display content to users. A basic algorithm involves tracking the content that a user is interested in based on his browsing history and what he “likes” and then offering more similar content to him. There is nothing wrong with bringing up content that users like to read.
Social Media Marketing Echo Chambers Read More »
As part of their thrust to empower SMEs across Hong Kong, the Hong Kong Trade Development Council has launched the Digital Academy: a collection of free digital marketing training courses geared towards helping SMEs learn and develop their skills in digital marketing. With the courses, SMEs are given indispensable digital knowledge, which they can use
Bernie Wong Teaches Digital Marketing for the HKTDC’s Digital Academy Read More »
On 18 November 2020, Bernie Wong, owner and founder of Social Stand Limited, will be part of a keynote panel for Branding 360, a virtual event dedicated to getting to the heart of branding. The event will have 8 insightful sessions and will have 15 expert speakers who have years of experience in their chosen
Branding 360: Bernie Wong and the Advantage of Evolving Brands Read More »
I help clients tell their story, engage with their audiences and “unleash the power” of their brands through social media marketing and creative advertising.
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