Bernie Wong

A Recap on CPA Australia's Social Selling: Why You Should Care and How to Do It Right

A Recap on CPA Australia’s Social Selling: Why You Should Care and How to Do It Right

Managing brands through social media requires you to capture the right trends and speak the right language. Last 11th of November, Bernie Wong, Founder of Social Stand, participated in a 1-hour digital workshop about Social Selling, Why You Should Care, and How to Do It Right. The event was organized by the SME Committee of CPA Australia. Yuka Nakasone,

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Gain Marketing Expertise by Being Nosy

Gain Marketing Expertise by Being Nosy

Bernie Wong, the founder of Social Stand, often joked that he always felt guilty teaching digital marketing courses to marketers as a middle-aged man. He has experience serving digital marketing clients daily, compared to many of his younger students. Recently, Bernie came across many students keen to enter or switch careers into digital marketing. More often

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Bernie Wong x Future of Work: Master Your Social Media Management

Bernie Wong x Future of Work: Master Your Social Media Management

Join CPA Australia on their upcoming event – Future of Work – to learn about digital marketing and social media management. It is a 1-hour digital workshop commencing on the 22nd November from 12:00 PM to 1:00 PM. Managing brands through social media requires you to capture the right trends and speak the right language. The SME

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Social Selling: Why You Should Care and How to Do It Right?

Social Selling: Why You Should Care and How to Do It Right?

When Covid-19 hit the world, social media was already a part of our life. But its implication with us has been greatly increased by the pandemic and its consequential digitization. Last 11 November 2021, #LocFromHome powered by Smartcat went on air for the #GlobalLocLunchDay Conference. It featured a panel discussion about: “Social Selling: Why You

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Did You Gain from Facebook's Outage?

Did You Gain from Facebook’s Outage?

Facebook had a global outage on the 5th of October, Hong Kong time. Naturally, the losers were Facebook and Mark Zuckerberg. Users could not access Facebook, Instagram, and WhatsApp for six hours. Advertising revenue losses were incurred every minute and second until the outage lasted. Facebook’s share price tumbled, and Zuckerberg lost USD 7 billion

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Own Your Path Through E-commerce

Own Your Path Through E-commerce

The After COVID-19 report of McKinsey Global Institute’s Future of Work estimates that 1 out of 16 global workers need to re-skill by 2030. In line with this, the Institute will organize a new training series as supported by HSBC Hong Kong Community Partnership Programme 2021.  “Own My Path” Skills Transformation Training Programme aims to

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Better Not to Remember What You've Learned

Better Not to Remember What You’ve Learned

At the beginning of the year, everyone was very conservative about how businesses would fare. Although our digital marketing business caters to big brands, we have also been affected. On the contrary, inquiries and requests for corporate training have significantly increased. Besides working on expanding online presence, many companies have put more emphasis on equipping

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