Digital Marketing

How to Sell a Product in the Right Way Effectively?

How to Sell a Product in the Right Way Effectively?

Assuming that you need to promote a watch. Will you just promote its function only? Or present its features of containing an hour hand and a minute hand? While the second hand will be a bonus gift for purchasing the first two items? From exaggerating the usual promotion method of selling functions, features, and discounts, […]

How to Sell a Product in the Right Way Effectively? Read More »

SEO and Miss Hong Kong Beauty Pageant

SEO and Miss Hong Kong Beauty Pageant

Off-site refinement directly relates to the values of a website. If the website contains great content, there would be greater traffic flow. Hence, a higher chance to be cited by other websites. Once a citation is built, it becomes a backlink. More backlinks mean greater website value. Thus, it’s much easier to be shown up

SEO and Miss Hong Kong Beauty Pageant Read More »

Marketing Isn’t Just Selling But Also Branding

Marketing Isn’t Just Selling But Also Branding

Under a sluggish market, it’s important to seize the time for business reform. Also, it’s time to reconsider the effectiveness of the strategy used for a long time in brand marketing. Most of the people will think of the logo when talking about branding, but it goes deeper with the brand persona. Imagine the brand

Marketing Isn’t Just Selling But Also Branding Read More »

5 Marketing Tips Inspired by Animal Crossing

5 Marketing Tips Inspired by Animal Crossing

Other than boredom, the wonderful experience of playing Animal Crossing also attracts people to devote their time to it. And to do so, they designed the game with great details. It’s customized to fit different users’ needs. One example is the dubbing of the animal characters. Although the animals don’t speak human languages and just

5 Marketing Tips Inspired by Animal Crossing Read More »

How Blue Bottle Coffee Leverages Digital Marketing

How Blue Bottle Coffee Leverages Digital Marketing

Blue Bottle Coffee, the world-famous coffee brand, officially launched in Hong Kong in April. Dubbed as the Apple of the coffee scene, the artisanal brand has sparked waves of long queues of eager fans here. In the past 18 years, Blue Bottle Coffee has transformed from a simple coffee cart into a widely successful market

How Blue Bottle Coffee Leverages Digital Marketing Read More »

Solutions for Social Media PR Crisis

Solutions for Social Media PR Crisis

During the period of social movement and COVID-19 outbursts, I have received many inquiries about the PR crisis. As I am operating a digital marketing agency, I always believed that a PR agency should have more professional knowledge than me. However, most of the marketing projects are deeply related to social media platforms nowadays. It

Solutions for Social Media PR Crisis Read More »

Elementor HK Meetup #2: 5 Website Marketing Tactics You Should Know

Do you find difficulties in running your website campaign?  Or do you want an easy way to create an amazing one?Elementor may be the tool you want.  It’s a free WordPress plugin that requires no coding nor technical wizards. It’s being used by around 4 million people.Join Bernie Wong for a free online lecture about 5 website marketing

Elementor HK Meetup #2: 5 Website Marketing Tactics You Should Know Read More »

Earn a Real Heart on Social Media Breakfast Conference

Last 21 October 2019, Bernie Wong, Founder, and Director of Social Stand Limited, shared his expertise and experience with Digital Marketing to a group of marketing talents on the Hong Kong Sales and Marketing Professionals Society (HKSMPS) breakfast conference. With the theme, “Earn a real heart on Social Media!”, Bernie emphasized the importance and opportunities

Earn a Real Heart on Social Media Breakfast Conference Read More »

WordPress Site Done, So How to Market It?

Last 12 October 2019, Bernie Wong, Founder and Director of Social Stand Limited shared his insights on WordPress and Marketing in WordCamp Hong Kong 2019. Over 150 participants attended the event. In his session, “WordPress Site Done, So How to Market It?” Bernie shared the Brand DNA idea through his experiences with the Starbucks and

WordPress Site Done, So How to Market It? Read More »

Join Our Newsletter!

Sign up for our newsletter and get notified to our latest updates.