The COVID-19 pandemic has indeed been a difficult time for many businesses all over the world. As such, brands, businesses, and marketers alike have scrambled to find ways to be able to keep themselves afloat. Attest was able to compile the thoughts of experts on what the pandemic was able to teach them. Bernie Wong, […]
What COVID-19 Taught Bernie Wong Read More »
My Involvement in the “Likes” Industry When I first established my social media advertising company, I was interviewed by a reporter friend. This came at a time when digital advertising was fast-growing in popularity. The newspaper headline read “Hong Kong IT professional harnesses the flourishing business of fake likes.” The reporter originally meant to publish
The Wisdom of Marketing and Fraud Read More »
On 7 June, 2020, Social Stand’s founder, Bernie Wong, was featured on Help Smartphone’s article on experts’ number one tip on how to sell on Instagram. The author, Yoann Bierling, compiled over 30 expert suggestions on how to do just that. According to Bernie Wong, the key to selling on Instagram is to tell brands’
Bernie Wong’s Tip to Sell on Instagram According to Help Smartphone Read More »
A Good Time to Rebrand I recently conducted a seminar on brand marketing strategy for members of the Travel Industry Council of Hong Kong. The coronavirus pandemic had a major impact on all business sectors across the world. It has brought global tourism to a standstill. More than 300 travel industry experts signed up for
Made in Hong Kong – Never Say Die Spirit Read More »
On 15 June 2020, Bernie Wong was featured on Help Smartphone’s article on why businesses should begin using TikTok as part of their marketing campaigns. The author, Yoann Bierling, compiled the opinions of 19 experts in the field of marketing. According to Bernie Wong, businesses should begin using TikTok to boost morale and change a
Bernie Wong’s Take on Businesses Using TikTok Read More »
Bernie Wong, the owner and founder of Social Stand Limited, gave an online talk to the Travel Industry Council. Over 300 members were in attendance, and Bernie gave them insights on marketing in the travel industry and how to use social media to promote travel agencies. The travel industry was the worst industry affected by
Bernie Wong On The Travel Industry During The Pandemic Read More »
On 4 August 2020, the Hong Kong Association of Interactive Marketing (AIM) organized the 2nd HK Digital Advertising Start-ups X Publishing Promotion Support Scheme Awards alongside Create Hong Kong and sponsored by the Government of the Hong Kong Special Administrative Region. This event was created to recognize the exceptional and amazing work of digital marketing
Leverage Digital Marketing to Extend Reach Beyond the Annual Reading Buzz Created By the Book Fair With the long-awaited book fair indefinitely postponed, many publishers have turned to promote their books online. Book lovers will only be too happy to splurge on books of their choice. The general public, on the other hand, may not
Discover Digital Marketing Insights for the Publishing Industry Read More »
Make use of the feature to tag products in Facebook and Instagram posts to increase traffic to your online site. Most retailers – if not all – already manage Facebook and Instagram pages. More often than not, they provide the URL to their online shop when promoting their products through social media posts. Some may
Buck the Trend: Increase Sales through an Online Pop-up Store Read More »
Hong Kong marketers who have their international brands once asked, “Is a Hong Kong website needed when a lot of resources have been invested in Facebook Page and works well?” Surely! A brand should own its website, whether it’s international or local, famous or less famous. A website is the most genuine brand equity. I
Wake Up! Build the Most Genuine Brand Equity! Read More »
I help clients tell their story, engage with their audiences and “unleash the power” of their brands through social media marketing and creative advertising.
Do you want raving fans? Do you want Brand Storytelling? Do you want Digital and Social Media Marketing? Do you need a trainer or marketing speaker? Talk to me
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